"Let's Move!" Gets Going
On February 9th the White House, in partnership with First Lady Michelle Obama, announced the Let's Move campaign.
The announcement states: 
First Lady Michelle Obama today announced an ambitious national goal of solving the challenge of childhood obesity within a generation so that children born today will reach adulthood at a healthy weight and unveiled a nationwide campaign – Let’s Move – to help achieve it.
The Let’s Move campaign will combat the epidemic of childhood obesity through a comprehensive approach that builds on effective strategies, and mobilizes public and private sector resources. Let’s Move will engage every sector impacting the health of children to achieve the national goal, and will provide schools, families and communities simple tools to help kids be more active, eat better, and get healthy.
To support Let’s Move and facilitate and coordinate partnerships with States, communities, and the non-profit and for-profit private sectors, the nation’s leading children’s health foundations have come together to create a new independent foundation – the Partnership for a Healthier America – which will accelerate existing efforts addressing childhood obesity and facilitate new commitments towards the national goal of solving childhood obesity within a generation.
They have identified four key areas in which the campaign will focus it's collaborative efforts with community organizations and government agencies.
- Helping families make healthy choices around food and nutrition
- Bringing healthy food and healthy food education into schoools
- Making healthy affordable food available in "food deserts"
- Bringing physical activity back into the lives of our children
We at Local Matters are so pleased to see that the values that we hold dear and the strategies that we believe in for transforming our food system - from one that deprives people of healthy choices to one that provides healthy food to all who desire it - are a recognized as a priority by the leadership of our country.
We hope that you'll partner with us as we continue in our work of bringing the values behind the Let's Move campaign to the communities of Central Ohio.
Vote with your fork!
